#545 - AudioDog, Jibber Jabber Media and Rubadubdub Productions

Elis James and John Robins1h 4mJune 2, 2026
AI-Generated Summary

The podcast opens with a satirical deep dive into the absurdity of the UK audio industry, where names like 'Jibber Jabber Media' and 'Rubadubdub Productions' are treated as real entities. Ellis and John mock the pretentiousness of podcast conferences—complete with lanyards, baffling company names, and glasses so ridiculous they resemble props from a pantomime. John’s performance as a faux-philosopher on hybrid commercialisation techniques is contrasted with Ellis’s passive-aggressive 'push back' tactic, which becomes a running gag. The episode then pivots to a surreal game of 'Crisping with Crispin,' where blindfolded hosts guess bizarre crisp flavours like 'hot honey' and 'pecorino and truffle'—with the real twist being that Marmite is both a flavour and a brand. The highlight comes when Ellis wins a tiebreak by correctly estimating 9.048 billion crisp packets sold in the UK—beating John’s 16 billion—using a surprisingly detailed calculation. The episode closes with a deeply personal, comedic confession from Ellis about impersonating a Scottish footballer on a call, accidentally convincing a real manager he was a famous player, and the lasting shame that followed. The absurdity of corporate identity, the power of voice mimicry, and the fragility of credibility are all explored through humor and self-deprecation.

Key Takeaways
1

Use 'push back' as a rhetorical tactic in meetings—even if you don’t understand the topic—to appear engaged and critical.

2

Estimate UK crisp sales by adjusting population for non-consumers, average consumption frequency, and personal habits—Ellis’s 9.048 billion estimate was within 5% of the real figure.

3

Impersonating someone on the phone can backfire spectacularly—Ellis once convinced a farming equipment CEO he was a legendary footballer.

4

Marmite is both a flavour and a brand of crisp, making it a tricky answer in flavour-guessing games.

5

Blindfolded food tasting games can reveal more about your palate than you think—especially when the flavour is truffle.

…and 3 more takeaways available in PodZeus

Chapters
0:00
4 min

The Ellis & John Cinematic Universe Launch

The episode opens with a promotional pitch for the new visual podcast series, 'The Adventures of Ellis & John,' available on Patreon, setting a playful tone for the episode.

3:30
7 min

The Podcast Show: A Satirical Industry Event

You could tell it was a top audio industry happening because everyone had a lanyard and no one's company name made any sense.

Highlight
10:00
8 min

The 'Push Back' Strategy and John's Performance

Sorry, John, can I just push back on that? Rachel said, yeah sure of course.

Highlight
17:30
7 min

The Cymru Connection: Faith's Remarkable Links

From Owens to Kiri to the Englands. Yes. And not just any Englands, the right Englands.

Highlight
24:10
6 min

The DIY Disaster: Superglue and the Toilet Roll Holder

Ellis recounts his failed attempt to install a toilet roll holder using superglue, leading to a DIY ban from his partner Hannah and a humorous explanation of why superglue fails in real-world applications.

High-Impact Quotes
So I blurted out the first name that popped into my head. Sooners, I said.
Ellis James58:48
So I worked out as, on average, everyone in the country having one packet of crisps a day.
Ellis James52:42
From Owens to Kiri to the Englands. Yes. And not just any Englands, the right Englands.
Ellis James21:04
Speakers

Hosts

Ellis JamesJohn Robins

Guest

Crispin
Topics Discussed
podcast industry satire92%voice impersonation89%blindfolded food games87%crisp flavour guessing85%Cymru Connection83%UK crisp sales80%DIY failures78%lanyard rebellion75%
People & Brands

Ellis James

person

120xNeutral

John Robins

person

115xNeutral

Crispin

person

15xPositive

Marmite

brand

6xNeutral

Walkers

brand

5xNeutral

Graham Sooners

person

5xNegative

Pringles

brand

4xNeutral

Jibber Jabber Media

organization

4xNeutral

Bon Iver

media

3xPositive

Waitrose

brand

3xNeutral

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