INTERVIEW: The 'Aussie' poster guy on his decade-long street art project

Hack22mApril 22, 2026

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AI-Generated Summary

Australian street artist Peter Drew has spent a decade quietly transforming the nation's urban landscape with his 'Aussie' posters—hand-screened, archival images of racially and ethnically diverse Australians from over a century ago, each bearing the single word 'Aussie' beneath. What began as a defiant act of historical reclamation in 2016, sparked by the White Australia policy and rising anti-Islamic sentiment, has evolved into a powerful, ongoing conversation about national identity. Drew’s work deliberately challenges the myth of a monolithic 'Aussie' heritage, using forgotten faces—like Monga Khan, a 19th-century cameleer—to provoke curiosity, connection, and empathy. Despite vandalism, online hostility, and physical confrontations, Drew sees the project not as a political protest but as an act of love for a country that’s always been more complex and inclusive than its mythos suggests. He embraces the chaos, the confrontations, and even the nihilistic defacement of his work as part of a larger narrative: that true patriotism isn’t about purity, but about commitment to a shared, imperfect, and evolving nation. What makes Drew’s project so compelling is its quiet subversion. He doesn’t lecture; he appears. He doesn’t demand agreement; he invites questions. His posters are not about correcting history, but about imagining belonging.

Key Takeaways
1

Use archival photos of overlooked Australians—like cameleers and convicts—not to rewrite history, but to spark emotional connection and curiosity.

2

The 'Aussie' posters are a form of quiet resistance against exclusionary nationalism, using dignity and mystery to challenge the myth of a 'pure' Australian identity.

3

Physical confrontations with angry onlookers often dissolve into empathy within seconds, revealing that anger is rarely personal—it’s a reaction to fear, not the poster.

4

Vandalism and defacement of posters, including replacing images with criminals, are signs of nihilism, not ideology—proving that hate often reveals more about the hater than the target.

5

Drew refuses government funding to preserve the project’s independence, ensuring every supporter knows they’re directly enabling the work.

…and 3 more takeaways available in PodZeus

Chapters
0:00
2 min

The Birth of a National Conversation

I thought this history would be a great counterpoint to that xenophobia which was on the street.

Highlight
2:00
3 min

The Art of the Confrontation

As soon as a guy grabbing you and you can see his face right there. So it's when you're trying to put up a poster and someone's physically trying to stop you.

Highlight
5:00
5 min

The Power of the Unknown

The project’s emotional core lies in mystery—Drew doesn’t seek to educate, but to provoke identification. The lack of biographical detail on the subjects makes them symbols, not facts.

10:00
5 min

The Vandalism and the Nihilism

These guys sort of tell on themselves and then by putting the alleged Bondi shooter on a Aussie poster, it's not really winning anyone to their cause.

Highlight
15:00
5 min

The Future of the Project

Drew plans to keep the project going for another decade, possibly expanding to include mugshots of ordinary Australians to reflect the country’s full, messy history—including white Australians.

High-Impact Quotes
If you're committed to this place, that is what it is to be Australian and there is no hierarchy of birth or descendancy.
Peter Drew21:18
Viral: 88.0
These guys sort of tell on themselves and then by putting the alleged Bondi shooter on a Aussie poster, it's not really winning anyone to their cause.
Peter Drew12:06
Viral: 85.0
I thought this history would be a great counterpoint to that xenophobia which was on the street.
Peter Drew1:14
Viral: 82.0
Speakers

Host

Dave Marchese

Guest

Peter Drew
Topics Discussed
aussie posters95%street art90%national identity88%white australia policy85%xenophobia83%archival photography80%migrant belonging78%vandalism of art75%
People & Brands

Peter Drew

person

12xPositive

Monga Khan

person

6xPositive

Triple J

organization

4xNeutral

Bondi terrorist attack

other

3xNegative

Bob Hawke

person

3xPositive

Hacks Long Listen of the Week

other

2xNeutral

David Pocock

person

2xNeutral

Puntis Politics

organization

2xNeutral

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