Ep 342: We Break Down 6 Suburbs in Geelong On the Ground - with Dawn Fouhy & Todd Sloan
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In this in-depth episode of Pizza and Property, hosts Todd Sloan and Dawn Fouhy take listeners on a ground-level tour of six distinct suburbs in Geelong, Victoria, revealing the stark contrasts within the city’s rapidly growing real estate market. From the affordable but high-risk Norlain to the affluent and established Newtown, each suburb is dissected with data-driven insights on yields, population growth, flood and bushfire risks, social housing density, and development activity. Dawn emphasizes that 'all suburbs are not created equal' and stresses the importance of targeting specific pockets within suburbs—such as established areas in Lara or the high-demand units in Manifold Heights—rather than making blanket assumptions. The episode highlights how strategic investing, understanding local demographics, and avoiding emotional decisions based on Google Maps are key to future-proofing property portfolios in Geelong, which is projected to grow from 306,000 to 440,000 residents by 2046. The hosts also explore the nuances of investor psychology, cautioning first-time buyers against high-risk areas like Norlain while endorsing more stable, long-term plays in places like Leopold and Newtown. They advocate for a 'disparity investing' strategy—buying units in high-value suburbs where prices lag behind houses—to capture both capital growth and cash flow. With real estate trends shifting toward longer-term ownership and lifestyle-driven demand, the episode concludes with a strong call to action: invest with precision, not panic, and always get on the ground to understand the true character of a suburb.
Geelong is not a single market—each suburb has unique dynamics, risk profiles, and growth trajectories.
Focus on established pockets within developing suburbs (e.g., Old Lara) to avoid overpaying for future potential.
Prioritize areas with value disparity between houses and units (e.g., Manifold Heights) for strong capital growth and yield.
Avoid investing in high-risk, high-tenant-impact areas like Norlain without a proven property management strategy.
Always verify flood, bushfire, and soil risk maps before purchasing—especially in areas like Belmont with reactive clay soils.
…and 3 more takeaways available in PodZeus
Geelong’s Rapid Growth & Real Estate Landscape
“All suburbs are not created equal in Geelong. If I get a first-time investor, I'm not going to buy for them in Norlain. I'm just not.”
Lara: The Established vs. Greenfield Divide
Exploration of Lara’s dual nature—established Old Lara with strong demand and low development, versus Lara West with new estates and flood zones. The hosts advocate for buying established homes to avoid overpaying for future development.
Norlain: Affordability, Risk, and Tenant Challenges
“If I get a first-time investor, I'm not going to buy for them in Norlain. I'm just not.”
Manifold Heights: The Unit Value Disparity Play
“I'm really looking at those single level villa units and just how much value there is in them.”
Newtown: The Prestige, Schools, and Cash Flow Trade-Off
Tour of Newtown, Geelong’s most prestigious suburb with historic homes, top schools, and high property values. The hosts discuss the trade-off between low yields and long-term stability, emphasizing the appeal to families and downsizers.
“I do back Leopold, I back the data and let's revisit it in the next five years and see what happens.”
“If I get a first-time investor, I'm not going to buy for them in Norlain. I'm just not.”
“Please, please, please don't use the zoom out feature on Google Maps to influence your investing.”
Hosts
Guest
Geelong
place
Dawn Fouhy
person
Todd Sloan
person
Norlain
place
Newtown
place
Leopold
place
Lara
place
Manifold Heights
place
Belmont
place
Future Proof Property Advisory
organization
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