225. Hues
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In this episode of The Allusionist, host Helen Zaltzman explores the complex and often absurd quest to define colors in dictionaries, featuring lexicographer Cori Stamper, author of 'True Color: The Strange and Spectacular Quest to Define Color from Azure to Zinc.' The episode delves into the historical failures of dictionaries to consistently define color terms, from Samuel Johnson’s vague 1755 definition to the wildly inconsistent and often nonsensical entries in Webster’s Third New International Dictionary. Stamper recounts her discovery of bizarre definitions—like 'begonia' being described as 'a deep pink that is bluer, lighter and stronger than average coral'—and traces the roots of this linguistic chaos to 20th-century scientific and industrial demands, particularly post-World War I government investment in color research. The episode examines how color naming became entangled with capitalism, marketing, and government standardization, leading to contradictions like Pompadour being officially classified as green despite universal cultural association with pink. It also critiques the flawed Berlin and Kay theory that equated lack of color words with inability to see color, exposing the cultural bias and linguistic arrogance behind such claims. Ultimately, the episode reveals that color definition is not a scientific fix but a deeply human, emotional, and subjective endeavor—where language shapes perception, but never fully captures it.
Color definitions in dictionaries have historically been inconsistent, subjective, and often absurd due to the lack of visual aids and reliance on comparative language.
The 20th-century push for color standardization was driven by wartime industrial needs, government funding, and the rise of consumer capitalism, not pure science.
Marketing exploits emotional connotations of color names (e.g., 'Josephine' vs. 'dusty pink') to influence consumer behavior, even when the actual color hasn't changed.
The Berlin and Kay theory, which claimed some cultures couldn’t see certain colors due to lack of words, is deeply flawed and rooted in Eurocentric bias.
Color is a psychophysical experience—objects don’t have color, people perceive it, and language shapes that perception, but never perfectly.
…and 2 more takeaways available in PodZeus
The Quest for Color
Helen Zaltzman introduces the episode's theme: the long, strange journey to define color in dictionaries, setting the stage with a playful tone and a nod to the show's history.
The Failure of Early Dictionaries
A look at how historical dictionaries like Johnson’s 1755 version failed to define colors meaningfully, offering only vague descriptions like 'a color used by painters.'
The Madness of Webster's Third
“I thought, oh, well, that's kind of weird. But as I would review, I'd keep finding these definitions and they just got stranger and stranger and stranger.”
Color Science and War
“The first lethal chemical weapon used on the battlefield, which was chlorine gas, was made by dye stuff manufacturer.”
The Impossible Standard
The Intersociety Color Council’s attempt to create a universal color standard failed because companies refused to share proprietary formulas, highlighting the tension between science and commerce.
“It's horseshit. So you brought up Homer and Greek and the wine dark seas and everyone, oh my God, the ancient Greeks can't see blue. Of course they could see blue.”
“We're not going to do that. We're going to say it's green. Hearing it laid out like that makes it seem all the more sinister.”
“The first lethal chemical weapon used on the battlefield, which was chlorine gas, was made by dye stuff manufacturer.”
Host
Guest
Cori Stamper
person
Webster's Third New International Dictionary
book
Helen Zaltzman
person
The Allusionist
media
Pompadour
other
World War I
other
Berlin and Kay
person
World War II
other
Begonia
other
Intersociety Color Council
organization
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