Inside a hockey empire that turned youth sports into big business
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This episode of USA Today's The Excerpt investigates the rise of Murray Gunty and his company Black Bear, which has transformed youth hockey into a tightly controlled, profit-driven enterprise. Gunty, a former private equity executive, leveraged his business acumen to consolidate ice rinks and youth hockey teams across the U.S., often acquiring nonprofit clubs and replacing them with for-profit entities. A nine-month investigation by USA Today reveals serious concerns about monopolistic practices, conflicts of interest, and the misuse of nonprofit structures for private gain. Parents and players report skyrocketing costs, poor facility maintenance, and limited choices, especially in markets where Black Bear dominates. The episode highlights a particularly troubling case involving the collapse of several junior hockey franchises sold to inexperienced owners, leaving players stranded and out thousands in fees. Despite Gunty’s claims of growth and parental approval, critics argue that the model prioritizes profit over player welfare and community trust.
Black Bear uses its control of ice rinks to force teams into its for-profit system, often through coercive tactics like kicking out teams that refuse to sell.
Nonprofit youth hockey clubs are being absorbed or replaced by for-profit entities, raising ethical concerns about using charitable status for private financial gain.
Parents face excessive costs from mandatory tournament fees, hotel bookings, and a proprietary streaming service that charges $15 per game.
Facility maintenance issues are widespread and often ignored, with one rink in Michigan reportedly lacking heat for months during winter.
Junior hockey franchises sold by Gunty to unqualified owners collapsed mid-season, leaving players without teams or financial recourse.
…and 1 more takeaway available in PodZeus
The Rise of a Hockey Empire
“The story of Murray Gunty is about more than a hockey dad who took an interest in youth sports. It's about a businessman who saw an opportunity and cashed in on it.”
Past Controversies: The Bassinet Scandal
Examination of Gunty’s earlier business conduct with SFCA Inc., which acquired Simplicity’s bassinet assets and refused to cooperate with a federal recall despite multiple infant deaths linked to the product.
The Nonprofit-For-Profit Conflict
“You have this situation where the board members of a nonprofit are also employees of the for-profit who it's paying.”
Monopolistic Control and Coercion
“When they refused to sell, Black Bear kicked its teams out of its rink.”
The Human Cost: Families, Players, and Collapse
“They were left with little recourse, no teams to play for and not much to show for the thousands of dollars they'd spent.”
“They were left with little recourse, no teams to play for and not much to show for the thousands of dollars they'd spent.”
“The story of Murray Gunty is about more than a hockey dad who took an interest in youth sports. It's about a businessman who saw an opportunity and cashed in on it.”
“When they refused to sell, Black Bear kicked its teams out of its rink.”
Host
Guest
Murray Gunty
person
Black Bear
organization
Team Maryland
organization
SFCA Inc.
organization
United States Premier Hockey League
organization
USA Today
media
Christopher and Rhea Reeves
person
Consumer Product Safety Commission
organization
Black Bear TV
other
Chicago Tribune
media
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