060426 ~ Warmer Wandering! - Nick Nerbonne

The Lucy Ann Lance Show13mJune 4, 2026
AI-Generated Summary

The guest, Nick Nurbin of Travel Michigan, reveals that Michigan’s June events are not just seasonal festivals but living history, with roots stretching back to 19th-century immigrants and even Henry David Thoreau’s 1861 journal entry. The Mackinac Island Lilac Festival, running June 5–14, is more than a floral spectacle—it’s a legacy of 1800s horticultural migration, with lilacs planted by New England settlers and European immigrants who carried them across the Atlantic. What makes the event truly unique is the emotional weight behind it: a photo of a horse-drawn carriage framed by purple blooms has been used by Pure Michigan for a decade because it captures a moment so vivid, no camera could do it justice. Beyond the lilacs, Nurbin shares deeply personal family ties to Michigan’s communities—his great-aunt helped launch the Cascades in Jackson, and his ancestors settled in Benzie County from Norway, still farming the same land today. The state’s festivals are not just tourism bait but acts of cultural preservation, from the honor-system asparagus stands in Empire to the fish fly festival in New Baltimore, where residents celebrate the very insects that cover their homes. At the heart of it all is a quiet truth: Michigan’s charm lies not in grand spectacle, but in the way its people turn nuisance into celebration—whether it’s cleaning up hex flies or honoring a Civil War ancestor.

Key Takeaways
1

The Mackinac Island Lilac Festival began in 1949, but lilacs were planted as early as the 1800s, with Henry David Thoreau documenting them in 1861.

2

Lilacs were brought to Michigan by New England immigrants and European settlers who carried them across the Atlantic for good luck.

3

The honor system at Empire’s asparagus farm stand allows visitors to take as much as they want and pay $5 in a pipe—no oversight, just trust.

4

The fish fly festival in New Baltimore celebrates the massive Hexagenia limbata insects that cover homes and roads, turning a nuisance into a community event.

5

St. Ignace Car Show weekend draws classic car enthusiasts from across the Midwest, with vintage vehicles cruising the main street every evening.

…and 3 more takeaways available in PodZeus

Chapters
0:00
2 min

Introducing Nick Nurbin and Pure Michigan

Lucy Ann Lance introduces Nick Nurbin, Media Digital Industry Relations Director at Travel Michigan, as the expert on the state’s June events.

0:36
1 min

Mackinac Island Lilac Festival: A Living Legacy

You know those times when you've got a camera with you while you're traveling and you just try to take pictures and capture it? And eventually, you're just like, I can't do this justice by taking pictures.

Highlight
4:23
2 min

Jackson’s Art Beer and Wine Festival: Family and History

I did have a distant relative who fought in the Civil War. You know, so we've got a lot of history in this state.

Highlight
6:17
1 min

Empire Asparagus Festival: Honor System and Local Flavor

You just take whatever you'd like and you pay for it in the honor system. So I love that old tradition.

Highlight
7:21
2 min

Munising Pictured Rocks: Free Cruises for UPERs

Munising celebrates Pictured Rocks National Lakeshore with free boat cruises for Upper Peninsula residents, promoting local pride and access.

High-Impact Quotes
If you can't beat them, join them, right? That's what they're doing.
Lucy Ann Lance11:31
You know those times when you've got a camera with you while you're traveling and you just try to take pictures and capture it? And eventually, you're just like, I can't do this justice by taking pictures.
Nick Nurbin1:15
Ignace car show is a must because people go and they find themselves a place to set up their chairs and sit there on the main drag state street going through St. Ignace and people cruise back and forth all evening long.
Nick Nurbin12:10
Speakers

Host

Lucy Ann Lance

Guest

Nick Nurbin
Topics Discussed
mackinac island lilac festival95%pure michigan events92%empire asparagus festival90%fish fly festival88%st ignace car show85%grand haven sand sculptures82%pictured rocks national lakeshore80%jackson art beer and wine festival80%
People & Brands

Nick Nurbin

person

12xNeutral

Mackinac Island

place

10xPositive

Travel Michigan

organization

8xPositive

Pure Michigan

brand

7xPositive

St. Ignace

place

4xPositive

Jackson

place

4xPositive

Pictured Rocks National Lakeshore

place

3xPositive

Empire Beach

place

3xPositive

Grand Haven

place

3xPositive

New Baltimore

place

3xPositive

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