#328: Digging Into Our Acquisitions Process + How We’re Finding DTS Deals with our Acquisitions Manager, Justin Dragone
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In this in-person episode of The Multifamily Wealth Podcast, host discusses the acquisitions process with Justin Dragone, Aligned Real Estate Partners' acquisitions manager. Justin shares his journey from a high school HGTV fan to a real estate professional, highlighting how he transitioned from a corporate brokerage environment at Marcus & Millichap to a more relationship-driven, direct-to-seller approach. The core of the conversation centers on their proven, multi-touch outreach strategy: cold calls, voicemails, texts, emails, and direct mail—used consistently over months to build trust and stay top-of-mind with sellers. They emphasize the importance of being relatable, casual, and prepared, avoiding suit-and-tie professionalism that alienates mom-and-pop owners. A key insight is that most deals take years to close, requiring patience and consistent follow-up. They also discuss how AI tools like Claude are used for underwriting, rent comps, and message refinement, but stress that human judgment and personalized messaging remain critical in a spam-filled outreach landscape. The episode concludes with a candid look at evolving market dynamics, including increased competition, rent control in Boston driving capital to Southern New Hampshire, and the growing challenge of standing out in a world of AI-generated outreach. Key takeaways include: (1) Building a deal pipeline requires consistent, multi-channel outreach over months—cold calling, texting, emailing, and direct mail—followed by patient, long-term relationship nurturing; (2) Success in direct-to-seller deals hinges on being relatable and personable, not corporate; (3) Speed to offer and execution—sending a contract the same day—creates a competitive edge; (4) Use AI as a productivity tool, but never replace human judgment and personalized messaging; (5) The most successful deals come from long-term trust-building, not immediate offers. The overall tone is pragmatic, encouraging, and grounded in real-world experience.
Use a five-point touch strategy (call, voicemail, text, email, direct mail) consistently to build trust with sellers over time.
Be casual and relatable—avoid suit-and-tie professionalism when meeting mom-and-pop owners.
Speed to offer is a competitive advantage: send a contract the same day you make an offer.
AI tools like Claude are powerful for underwriting, rent comps, and message refinement, but human judgment is irreplaceable.
Most deals take years to close—patience and consistent follow-up are essential.
…and 3 more takeaways available in PodZeus
Introduction & Justin’s Real Estate Journey
Host introduces Justin Dragone, acquisitions manager at Aligned Real Estate Partners, and discusses his path from a high school HGTV fan to a real estate professional, including his time at Marcus & Millichap and why he left the corporate brokerage model.
Why Corporate Brokerage Doesn’t Work for Most
Justin critiques the corporate brokerage model (e.g., Marcus & Millichap), highlighting how it filters out creativity and turns people off real estate, while emphasizing the importance of being personable and relationship-driven.
The 5-Point Outreach Strategy
“It does take time. It's a fact. So I started in March. We didn't close a deal until September.”
How to Build a Pipeline & Stay Top-of-Mind
“You don't want to blow the guy up every day and just piss him off. But you want to just lightly touch base every couple months.”
The Offer & Negotiation Process
“The goal of every single conversation you have with the seller is you want to just make them an offer.”
“It's like I think the more factual and you're just sharing factual information. And then in our business we spend $20,000 on an apartment renovation...”
“Most of the times it's a multi-year process of talking to a seller... It's not the case. If only it were that easy.”
“You've kind of... The true exceptional approach in terms of like differentiated copy, like really personal messaging. All of that stuff is going to be where you get your results.”
Host
Guest
Justin Dragone
person
Aligned Real Estate Partners
organization
Marcus & Millichap
organization
New Hampshire
place
Claude
product
Southern New Hampshire
place
Boston
place
Barrington
place
other
Reanomy
product
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