‘Make Believe’: Mac Barnett writes first book for adults, widens the aperture of what children’s books can be

The Write Question29mJune 12, 2026
AI-Generated Summary

Mac Barnett, the National Ambassador for Young People's Literature, challenges the cultural devaluation of children's books in his debut adult work, *Make Believe*, arguing that children's literature is not a simplified or didactic form but a profound art worthy of deep critical engagement. He contends that kids are not just passive recipients of lessons but sophisticated, imaginative readers who thrive in the 'not knowing'—a state adults often fear. Barnett asserts that the true role of children's writers is not to teach, but to create stories that meet children as equals, fostering wonder and emotional truth. His controversial claim that 94.7% of children's books are 'crud' sparked backlash, but he later admitted it was a rhetorical misstep that contradicted his core message of expanding creative possibility. The episode reveals a deeper call: to elevate the entire ecosystem of children's book creation by valuing experimentation, emotional honesty, and artistic risk—without diminishing the work of those already contributing to the field.

Key Takeaways
1

Children are ideal readers of literary fiction because they naturally inhabit 'not knowing'—a state of openness that adults often avoid.

2

The best way to get kids to read is not to lecture them, but to give them books they want to read, not books adults think they should read.

3

Children's book creators should not be seen as teachers, but as artists who meet kids as equals in a shared imaginative space.

4

The 94.7% 'crud' statistic was a rhetorical misstep that contradicted the book’s core message of expanding, not excluding, creative possibilities in children’s literature.

5

Margaret Wise Brown’s essay 'Writing for Five-Year-Olds' reveals that the five-year-old is uniquely poised to appreciate poetry and imagination—skills many adults lose with age.

…and 3 more takeaways available in PodZeus

Chapters
0:00
2 min

The Power of a Simple Question

Lauren Korn opens the episode with a reflective tone, setting the stage for a deep conversation about children's literature and the role of storytelling.

1:40
2 min

Mac Barnett’s Role as National Ambassador

Barnett explains his role as National Ambassador for Young People's Literature—not as a cheerleader for reading, but as a bridge from children's books to the adult world, advocating for their artistic value.

3:20
2 min

Childhood and the Roots of Storytelling

Barnett shares his childhood experiences—reading, watching TV, playing with toys—and reveals how his mother’s funny, irreverent reading style shaped his love for humor and narrative.

5:00
3 min

Children as Equal Partners in Story

When we see kids for who they really are, sometimes we're not just meeting as equals, but they better us when we read them a story.

Highlight
8:20
3 min

The Problem with Didacticism in Kids' Books

It's presumptuous. It's a little rude. And I think we run that risk with didacticism in kids' books.

Highlight
High-Impact Quotes
When we see kids for who they really are, sometimes we're not just meeting as equals, but they better us when we read them a story.
Mac Barnett11:41
It doesn't have to teach. It doesn't have to have rabbits. It doesn't have to have bright colors. It certainly doesn't have to be experimental. It can be anything.
Mac Barnett23:31
And I think we do have a bad habit as adults of blaming kids for our own failures.
Mac Barnett16:54
Speakers

Host

Lauren Korn

Guest

Mac Barnett
Topics Discussed
children's literature as art95%adults and children as equals92%didacticism in kids' books90%children's book criticism88%Margaret Wise Brown85%reading culture80%Sturgeon's Law75%book publishing industry70%
People & Brands

Mac Barnett

person

25xNeutral

Lauren Korn

person

15xNeutral

Margaret Wise Brown

person

12xPositive

The Right Question

media

10xNeutral

National Ambassador for Young People's Literature

other

8xNeutral

Good Night Moon

book

5xPositive

Montana Public Radio

organization

4xNeutral

Sturgeon's Law

other

4xNeutral

Carson Ellis

person

3xPositive

Greater Montana Foundation

organization

3xNeutral

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