So You Wanna Talk to Samson!? NHL goes international for All-Star! Curry's $400 million deal! Brewers success, Giants failure! (Episode 1466 Hour 2)

Le Batard & Friends Network53mJune 3, 2026
AI-Generated Summary

The NHL is reimagining its All-Star Weekend as an international tournament featuring Canada, Finland, Sweden, the U.S., and a 'world team'—a bold move that includes Russian players competing without their national flag for the first time since 2022. This strategic pivot aims to boost global appeal, especially as the Stanley Cup Finals face a ratings challenge without traditional powerhouses like the Maple Leafs or Canadiens. Meanwhile, Steph Curry’s $400 million shoe deal with Chinese brand Li Ning isn’t just about money—it’s a calculated power play to build his brand into a global rival to the Jordan brand, with full ownership of his intellectual property and no obligation to play in China. The deal leverages 'OPM' (other people’s money) and reflects a new era of athlete entrepreneurship. On the baseball front, the Brewers’ success is not due to David Sampson’s past contract with Christian Yelich, but rather a combination of strong leadership, a great front office, and a passionate city. Giants fans are left wondering why a high-payroll team is underperforming—Sampson counters that it’s not just one failing piece, but a systemic issue rooted in overpaying for stars like Rafael Devers and Adam Duvall while ignoring long-term sustainability. Finally, the A’s Las Vegas stadium deal is revealed as a fantasy-driven financial gamble, with projections so inflated they’d make even a sports economist blush—setting up future taxpayer bailouts if attendance fails to materialize.

Key Takeaways
1

The NHL is launching a five-team international All-Star tournament with Russia participating flagless, signaling a major global expansion strategy.

2

Steph Curry’s $400M Li Ning deal is a brand-building masterstroke—full IP ownership, no performance obligations, and a global marketing engine.

3

The Brewers’ success stems from leadership, front office strategy, and city support—not David Sampson’s past contract with Yelich.

4

The Giants’ underperformance isn’t due to one bad hire but a systemic over-investment in high-salary, long-term contracts with diminishing returns.

5

The A’s Las Vegas stadium projections are financially unrealistic, relying on fantasy revenue that will likely require public funding if attendance fails.

…and 3 more takeaways available in PodZeus

Chapters
0:37
2 min

Welcome Back: So You Want to Talk to Samson?

David Sampson kicks off the episode with a playful intro to the 'So You Want to Talk to Samson' segment, explaining how fans can reach him via voicemail, email, social media, or phone (631-377-4869). He sets the tone for a mix of voicemail responses and amalgams.

4:35
2 min

Stanley Cup Drama & NHL’s Global Playbook

The NHL said, hey, why not us? Why not next All-Star break? Next.

Highlight
11:30
6 min

Steph Curry’s $400M Li Ning Deal: Brand vs. Money

He doesn’t need another NBA title. He wants his brand to be bigger and more profitable than, three, two, say it, one, the Jordan brand.

Highlight
21:11
3 min

Brewers’ Success: Credit Where It’s Due

Sampson rejects fan claims that his past contract with Christian Yelich caused the Brewers’ success, clarifying that current success is due to leadership, front office strategy, and a passionate fanbase—not his old deal.

25:25
3 min

How to Support Your Team: Buy at the Stadium

When you spend a dollar in the ballpark, each team gets around 66 cents. When you spend a dollar online, each team gets around three cents.

Highlight
High-Impact Quotes
I think I butchered that, but thank you. He's going to make more money than Jalen Duren made the entire season, going with the Pistons to the Eastern Conference Finals and losing to the Cavs?
David Sampson47:34
He doesn’t need another NBA title. He wants his brand to be bigger and more profitable than, three, two, say it, one, the Jordan brand.
David Sampson16:42
So the NHL said, hey, why not us? Why not next All -Star break?
David Sampson11:52
Speakers

Host

David Sampson
Topics Discussed
college sports NIL deals95%steph curry shoe deal90%mlb revenue sharing85%nfl international expansion80%nfl stadium financing75%nba draft economics70%nba all-star format60%nfl all-star weekend45%
People & Brands

steph curry

person

18xPositive

nba

organization

15xNeutral

milwaukee brewers

other

14xPositive

san francisco giants

other

12xNegative

david sampson

person

12xNeutral

mlb

organization

12xNeutral

oakland a's

other

10xNegative

li ning

brand

10xPositive

vegas golden knights

other

8xNeutral

christian yelich

person

8xPositive

Start discovering podcast insights today

Start with a 7-day trial and explore a growing catalog of popular podcasts. No credit card required.

No credit card required • 7-day trial • Cancel anytime